SYRACUSE, N.Y. – Pinckney Hugo Group, a full-service marketing communications firm, has hired Raylene Bailey, of Jacksonville, Florida, as associate director, awareness media; Ryan Springer, of Rochester, New York, as a digital media strategist; and Lila Thomson, of Syracuse, New York, as an assistant account manager.
Bailey brings over 15 years of experience in media spanning media buying and placement, market analysis, and campaign leadership. Most recently, she was the supervisor of direct response television media strategy at Starcom Worldwide and has held senior media buying and strategy roles at multiple marketing organizations in Florida.
Springer previously held marketing positions at Pioneer Trucks & Golf Cars in Avon, New York, and at CGI Digital in Rochester, New York. He has a bachelor’s degree from the Carroll College of Arts and Sciences at Le Moyne College.
Thomson was previously an account executive at another marketing organization in Central New York. She earned her bachelor’s degree in business administration from the Cameron School of Business at the University of North Carolina Wilmington.
