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Careers Digital Data Analyst

Why we're hiring

The short answer? We're looking to keep a good thing going. An independently owned full-service marketing agency, Pinckney Hugo Group has grown consistently over the past 20 or so years.

We've created bigger and better work, added to our capabilities and expanded to serve a wider range of regional, national and international clients. It's all happened because we've been able to bring in incredibly talented and dedicated people to help build something special. And because we don't plan on slowing down anytime soon, we're posting career opportunities like this one.

Digital Data Analyst

Digital / Digital Media

Job Purpose

  • Responsible for tracking and analyzing the performance and success of digital marketing online campaigns, including client websites, microsites, apps and online marketing campaigns such as AdWords/GDN and social media
  • Work in conjunction with media buyers and strategists to discover optimizations and opportunities for digital media accounts
  • Monitor brand activity online with the goal of building and maintaining an engaged digital community
  • Responsible for analyzing customer data and assisting with customer segmentation strategy processes


  • Bachelor’s degree from an accredited 4-year institution
  • Knowledgeable in the digital space & able to draw insights from large amounts of raw data
  • Google Analytics certification preferred
  • Experience using Google Search Console


  • Monitor website analytics and paid search campaigns for agency clients
  • Generate monthly reports for digital clients that include meaningful insights and recommendations through PHG’s digital reporting platform
  • Set-up live dashboards for clients to review ongoing campaign elements
  • Identify opportunities, concerns and trends within website and digital platform analytics
  • Share research findings and best practices including customer insight, benchmarking, and industry updates


  • Outstanding organizational skills & strong detail management
  • Excellent written and verbal communications ability
  • Ability to work independently and as part of a team is a must


    Note: Coverletter, resume and portfolio examples can be uploaded as a single PDF.